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Home › 7. Marketing, Content & Social Media for Small Business › Create a Content Calendar Spreadsheet

Create a Content Calendar Spreadsheet

7. Marketing, Content & Social Media for Small Business ⏱ 20 minutes min 📊 Beginner

Objective

Build a spreadsheet to plan and track content across platforms over a month.

Materials Needed

  • AI chat tool
  • Google Sheets or Excel

Step-by-Step Instructions

  1. 1

    Prompt: 'Create a content calendar spreadsheet with columns for Date, Platform, Topic, Caption/Draft, Status, and Post Link.'

  2. 2

    Ask the AI to add a simple dropdown-style Status column (Idea, Drafted, Scheduled, Posted).

  3. 3

    Copy the layout into Google Sheets.

  4. 4

    Fill in one week using ideas generated in the earlier 'Month of Social Media Post Ideas' tutorial.

  5. 5

    Save the calendar as an ongoing planning tool.

Instructor TipThis tutorial connects naturally to the earlier post-ideas tutorial — consider teaching them back to back.
TakeawayA simple content calendar keeps marketing consistent instead of sporadic and last-minute.

Tools Used

  • ChatGPT
  • Claude.ai
  • Gemini